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Media and Integrated Communication AT FAA X BUSINESS
Paid Advertising & Organic Campaigns Structure
Dedicated strategy
A focused plan tailored to achieve specific goals.
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Targeting + segmentations
Methods for identifying and reaching specific audience segments.
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Editorial calendar
A schedule for planning and organizing content publication.
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Production pipelines
A structured workflow that includes the stages from the planning process, such as concept development and scriptwriting, in pre-production, production, post-production, and final delivery.
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Channel distribution
The selection of platforms used to share content with the audience.
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